The new edition launches the first screen printing championship in the country, brings back the Decor Wrapping Brazil, and expands its strategic program aimed at digital printing and visual communication entrepreneurs.
Link to images: https://www.flickr.com/photos/futureprint/2177720318696308/
FuturePrint 2025 will transform the Distrito Anhembi in São Paulo into an epicenter of innovation, bringing together over 600 exhibiting brands and 40,000 expected visitors from July 16 to 19. In its 35th anniversary edition, the event integrates the worlds of visual communication, screen printing, sublimation, and digital printing into a complete experience for professionals and entrepreneurs from these sectors.
One of the highlights of this edition is the launch of the Rodo de Ouro Championship, the first screen printing competition in Brazil, where professionals compete in live technical challenges, showcasing mastery of process, finishing, creativity, and precision. The championship transforms the traditional screen printing process into a live performance and spectacle, giving visibility to a technique that continues to evolve.
At the same time, attendees can also enjoy the 6th edition of the Decor Wrapping Brazil (DWB), a competition focused on the decorative wrapping segment. The challenge involves hands-on technical trials where professional wrappers compete in real time applying films, judged on speed, finishing, and creative use of materials. In addition to the competition, the area will feature brand activations, demonstrations, and content geared toward the wrapping and visual communication community. DWB’s presence reinforces the growing importance of wrapping as a solution for design, customization, and communication in the Brazilian market.
In the digital printing field, FuturePrint 2025 remains one of the most important knowledge exchange spaces in the sector, featuring Sublimação em Ação, a program that this year presents essential topics for business growth and technical evolution in on-demand printing. Specialist PH Oliveira, from Escola PhD, is among the confirmed speakers and will give two presentations focused on digital entrepreneurship and value creation in personalization. Designer Enéas Garcia, from Mídias2, will lead a practical session on how to use halftone effects and image processing in Photoshop to improve results in DTF, one of the fastest-growing techniques in the printing industry. Another highlight is specialist Felipe Nasus, who will demonstrate how to create modern and lightweight prints using DTF by playing with contrast between fabric and color to produce stylish, comfortable, and personality-filled pieces.
Helping entrepreneurs rethink their business structure and profitability, Maikon Murillo, from the "Vivendo de Sublimação" project, will teach how to organize a product line that increases revenue and builds customer loyalty through smart commercial strategies. In the same spirit, Francielly Félix, founder of Afeto Canecas, will share her entrepreneurial journey in the personalized products market. Fabiana Rodrigues, from Abacaxi Sublimático, will also present a technical demo on how to achieve perfect sublimation on tiles and puzzles, sharing secrets of finishing, durability, and added value.
The event also introduces new features this year, such as the LED Pavilion, showcasing business opportunities involving LED solutions, and the Fachada Makers, a workshop dedicated to storefront design. Additionally, the Talks Future Têxtil will host panels on sustainable fashion and on-demand production, while the FuturePrint Forum will bring together specialists and influencers to discuss trends, management, and innovation.
Event Details
FuturePrint 2025
Location: Distrito Anhembi – Av. Olavo Fontoura, 2799 (Gate 29) – Santana – São Paulo/SP. ZIP: 02001-900
Date: July 16 to 19, 2025
Wednesday to Friday, 1 PM to 8 PM | Saturday, 10 AM to 5 PM
Free admission
Registration: https://www.feirafutureprint.com.br/pt/landing-pages/inscricao.html
Official website: www.feirafutureprint.com.br
Press Information – Tudo em Pauta
Alex Olobardi – +55 (11) 99254-4604 – [email protected]
Erika Digon – +55 (11) 99953-1048 – [email protected]
